Carbon Neutral

by Scott Lewis, Brightworks Sustainability founder and CEO
Those of us who spends our days (and nights and weekends…) advising others on how to improve their ecological imprint and the associated social and economic imprints that go along with it, have a mandate to walk our talk.  Our credibility and our ability to understand our clients’ perspective depend on it.

So, we here at Brightworks made a commitment to operate as a Climate Neutral business – to offset the CO2 emissions associated with our commuting, office energy use, workday travel (to and from meetings, etc.) and procurement, to the best of our ability.  We do this by (1) trying to track and measure our CO2 impacts, and (2) buying 2x offsets for that CO2 impact.

Why 2x?  Two reasons.  First, we have to assume that the offset system probably isn’t perfect, and second, we assume our tracking and measuring system for our carbon impact is probably imperfect as well, so we err on the side of conservative, and buy 2x.

So, how does this work?

First, we track our Air Travel, Commute to and from work, Work Car Travel, Office Energy Use and Procurement.  We convert all those numbers to CO2 using industry references.  Then we buy (2x) offsets from the most credible offset source we can find, the Bonneville Environmental Foundation.

Below is the summary of our carbon footprint. If you are curious about the underlying data that supports this analysis, it is all here.

Brightworks’ Carbon Footprint-2013
Source Metric Tons
Commuting 6.39
Air Travel 128.39
Work Car Travel 5.33
Office Energy Use 77.64
Procurement 6.99
Total Metric Tons 217.75

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