by Scott Lewis, Brightworks Sustainability founder and CEO
The idea of Triple Bottom Line sustainability may be somewhat new in the popular vernacular, but the idea of social equity – the “P” piece of the People, Planet, Prosperity triumvirate – traces back for millenia (it as, after all, a core concept in many of the worlds wisdom traditions and ethical teachings). However, in a historical moment when government approval ratings are at record lows, it seems more than appropriate to reflect on the role the People factor played in our own nation’s history.
Last Tuesday was the 150th anniversary of Abraham Lincoln’s Gettysburg Address. On my way to work that day, I happened to catch on the radio one of more moving stories I’d heard in a long time. I’d like to share it with all of you – please feel free to pass it along. It’s worth hearing and remembering.
To me at least, remembering the high aspirations of those who came before us, and remembering the impacts and outcomes that followed from their commitment to what then seemed like impossible ideals, can help inspire us today to not lower our sights or be content with incremental change, but instead, commit to create the change we want and know to be necessary.
Remember. And Aim High.
[If the audio link above doesn’t work on your computer or tablet or phone, the full story can be found here…]